Futu News on March 5, Weibo Corp announced the 2018 Quarterly report and 2018 annual results.

Fourth quarter of 2018:

Net revenue in the fourth quarter of 2018 was $481.9 million, compared with $377.4 million in the same period in 2017, and the market is expected to be $482 million.

Of this total, advertising and marketing revenue totaled $417 million, up 25 per cent from a year earlier, while value-added services revenue was $64.9 million, up 44 per cent from a year earlier.

Net profit attributable to the company was $167 million in the fourth quarter of 2018, compared with $130 million in the same period in 2017, and the market is expected to be $160 million.

The whole year 2018:

Net revenue was $1.719 billion in 2018 and $1.15 billion in 2017, and the market is expected to be $1.719 billion.

Of this total, advertising and marketing revenue was $1.5 billion, an increase of 50 per cent over the previous year. Revenue from value-added services was US $219.3 million, an increase of 43 per cent over the previous year.

Net profit attributable to the company was $571 million in 2018 and $353 million in 2017, and the market is expected to be $565 million.

In terms of users, the MAU in December 2018 was 465 million, a net increase of 70 million over the same period last year, while Weibo Corp's mobile MAU accounted for 93%.

Wang Gaofei, CEO of Weibo Corp, said, "in the fierce competition in the industry, the number of Weibo Corp users has maintained growth, and user activity continues to improve." In 2018, the number of Weibo Corp's monthly active users increased by about 70 million, reaching 462 million in December, and the average number of daily active users in December exceeded 200 million. In 2019, we will continue to invest in the multi-dimensional development of the platform, strengthen the social content ecosystem, empower content creators, and strive to gain more online advertising share and expand more realizable opportunities. "

The financial impact of the new revenue standards

The company has adopted the new revenue guidelines since January 1, 2018, and the income published after January 1, 2018 is compiled in accordance with the new revenue standards (the "new establishment basis"). The revenue published before January 1, 2018 is compiled in accordance with the old revenue guidelines (the "old establishment basis") and will not be adjusted. The old establishment basis is the accounting method adopted in the history of the company.

The impact of the company's adoption of the new revenue guidelines on the current financial results is as follows:

Performance outlook

Weibo Corp expects net revenue in the first quarter of 2019 to be between $395 million and $405 million, or between 20.5 and 23.5 per cent year-on-year growth in yuan. This expectation assumes that the average exchange rate of the renminbi against the dollar is 6.75 yuan to the dollar. The above expectations reflect Weibo Corp's current preliminary judgment and may be adjusted in the future.