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The New Zealand government says it will introduce a law requiring$Alphabet-C (GOOG.US)$、$Meta Platforms (META.US)$And other large technology companies pay a fee to the New Zealand media for local news content. New Zealand Broadcasting Minister Willie Jackson said the legislation would be modelled on similar laws in Australia and Canada, which he hoped would facilitate cooperation between digital platforms and local news organizations.
"as more and more advertising moves to the Internet, New Zealand's news media, especially small regional and community newspapers, are trying to maintain their financial viability," Willie Jackson said. The important thing is that companies that benefit from news content need to pay for it. " It is unfair for large digital platforms like Alphabet Inc-CL C and Meta to host and share local news for free. There is a cost in the production of news, and it is only fair for them to pay. "
The head of global policy at Meta opposes this. He believes that the Internet platform is providing "free marketing" to these local media, which "will reduce the credibility of the media and make the transition from traditional media to a digital model more difficult."
Australia introduced a law last year that empowers the government to negotiate content supply agreements between Internet companies and media organizations, according to data. An assessment released by the Australian government last week found that this approach was largely effective. The Canadian government said in April that it would enact a bill that would force technology companies to pay local news publishers for content. The move is said to be to help troubled media, which have lost much of their online advertising revenue to American giants.