Leatt (OTCMKTS:LEAT – Get Rating) and LiveWire Group (NYSE:LVWR – Get Rating) are both small-cap consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their dividends, institutional ownership, risk, profitability, valuation, analyst recommendations and earnings.
Valuation & Earnings
This table compares Leatt and LiveWire Group's revenue, earnings per share (EPS) and valuation.
Get Leatt alerts:| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Leatt | $72.48 million | 1.54 | $12.57 million | $2.39 | 8.03 |
| LiveWire Group | N/A | N/A | $4.82 million | N/A | N/A |
Leatt has higher revenue and earnings than LiveWire Group.
Profitability
This table compares Leatt and LiveWire Group's net margins, return on equity and return on assets.| Net Margins | Return on Equity | Return on Assets | |
| Leatt | 16.77% | 43.06% | 28.29% |
| LiveWire Group | N/A | -22.53% | 1.81% |
Institutional & Insider Ownership
0.5% of Leatt shares are owned by institutional investors. Comparatively, 69.3% of LiveWire Group shares are owned by institutional investors. 43.3% of Leatt shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.
Volatility and Risk
Leatt has a beta of 1.66, meaning that its stock price is 66% more volatile than the S&P 500. Comparatively, LiveWire Group has a beta of 0.6, meaning that its stock price is 40% less volatile than the S&P 500.
Analyst Ratings
This is a breakdown of current recommendations for Leatt and LiveWire Group, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Leatt | 0 | 0 | 0 | 0 | N/A |
| LiveWire Group | 0 | 1 | 0 | 0 | 2.00 |
LiveWire Group has a consensus target price of $8.70, indicating a potential upside of 45.48%. Given LiveWire Group's higher possible upside, analysts clearly believe LiveWire Group is more favorable than Leatt.
Summary
Leatt beats LiveWire Group on 7 of the 9 factors compared between the two stocks.
About Leatt
(Get Rating)
Leatt Corporation designs, develops, markets, and distributes personal protective equipment for participants of motor sports and leisure activities worldwide. The company offers Leatt-Brace system, an injection molded neck protection system designed to prevent injuries to the cervical spine and neck. It also provides helmets for head and brain protection; and body armor range, including chest protectors, full upper body protectors, upper body protection vests, back protectors, knee braces, knee and elbow guards, impact shorts and cooling vests, off-road motorcycle boots, and mountain biking shoes. In addition, the company offers other products, parts, and accessories, such as goggles; toolbelt, duffel, gear, helmet, and hydration bags; casual clothing and caps; hats; and apparels that comprises jackets, jerseys, pants, shorts, socks, and gloves, as well as aftermarket support products. Further, it acts as the original equipment manufacturer for neck braces sold by other brands. The company's products are used by riders of motorcycles, bicycles, snowmobiles, and ATVs, as well as motor racing cars and other helmeted sports. It sells its products to customers through a network of distributors and retailers; and through its online store at leatt.com. The company was formerly known as Treadzone, Inc. and changed its name to Leatt Corporation in May 2005. The company was founded in 2001 and is headquartered in Durbanville, South Africa.
About LiveWire Group
(Get Rating)
LiveWire Group, Inc. engages in the manufacturing of electric motorcycles in North America, Europe/Middle East/Africa, and Asia Pacific regions. It offers its products under the LiveWire brand name. The company has strategic partnerships with Harley-Davidson, Inc. and the KYMCO Group. LiveWire Group, Inc. was founded in 2010 and is based in Milwaukee, Wisconsin.
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