According to the latest round-the-clock technology report, in response to the rumors that Dianping will disappear, Meituan said that Dianping has always been an independent app, and there is no possibility of merging into the app. Dianping was founded 15 years ago, loved and supported by the majority of users, we do not forget the original ideals and aspirations, stick to accompany.
Earlier, interface news reported that Dianping, a brand familiar to the public, was about to change its name: if mobike changed its name to "Meituan Bicycle" after being acquired, Dianping would be renamed or abandoned directly.
According to the interface news reporter, in order to improve DAU, all Meituan's products will be integrated into one App, draining the reviews. It includes data input, relationship chain input and traffic input. Specifically, the core asset of Dianping, the UGC content review, will be displayed at the Meituan end; takeout, wine, travel and other traffic will all be sent to Meituan.
-Interface News
Combined with Meituan's latest response, Futu Information believes that the possibility of Meituan "draining" Dianping is very small. Under the background that the user base and habits are very stable, Meituan does not need to make a risky attempt of "merging two into one" for uncertain benefits. Meituan and Dianping have had a smooth run-in in the past few years.
Dianping and Meituan announced their merger on Oct. 8, 2015. Wang Xing sent simultaneous internal emails to Meituan employees and Zhang Tao to Dianping employees, both of which mentioned that the two brands would continue to operate.
Let's witness whether this "oath" will last forever.
Edit | richardli