RLX Technology | 6-K: Rlx Technology Announces Unaudited Second Quarter 2025 Financial Results

RLX Technology reported strong Q2 2025 financial results with net revenues rising 40.3% YoY to RMB880.0 million (US$122.8 million), driven by successful international market expansion. Gross margin improved to 27.5% from 25.2% YoY due to favorable revenue mix and margin improvements in Asian markets. Non-GAAP income from operations increased 147.6% YoY to RMB116.2 million.The company maintained solid financial position with RMB15.5 billion in cash and investments as of June 30, 2025. U.S. GAAP net income reached RMB218.5 million, up from RMB134.9 million in Q2 2024. Operating expenses increased slightly to RMB203.1 million due to higher salaries and welfare costs, partially offset by lower share-based compensation.The Board of Directors approved a cash dividend of US$0.01 per ordinary share/ADS, payable to shareholders of record as of September 12, 2025. The company remains focused on global compliance, implementing localized strategies, and strengthening international distribution partnerships to drive sustainable growth.

RLX Technology reported strong Q2 2025 financial results with net revenues rising 40.3% YoY to RMB880.0 million (US$122.8 million), driven by successful international market expansion. Gross margin improved to 27.5% from 25.2% YoY due to favorable revenue mix and margin improvements in Asian markets. Non-GAAP income from operations increased 147.6% YoY to RMB116.2 million.The company maintained solid financial position with RMB15.5 billion in cash and investments as of June 30, 2025. U.S. GAAP net income reached RMB218.5 million, up from RMB134.9 million in Q2 2024. Operating expenses increased slightly to RMB203.1 million due to higher salaries and welfare costs, partially offset by lower share-based compensation.The Board of Directors approved a cash dividend of US$0.01 per ordinary share/ADS, payable to shareholders of record as of September 12, 2025. The company remains focused on global compliance, implementing localized strategies, and strengthening international distribution partnerships to drive sustainable growth.