Summary by Futu AI
On December 3, 2024, Shopify announced that its merchants achieved a record $11.5 billion in sales during the Black Friday-Cyber Monday weekend, marking a 24% increase from the previous year. Over 76 million customers worldwide purchased from Shopify-powered brands, with peak sales reaching $4.6 million per minute on Black Friday.Shopify's robust technology handled 57.3 PB of data and 1.19 trillion edge requests, demonstrating its reliability under high demand. The event highlighted Shopify's role in transforming Black Friday into a global commerce event, with 116,500 entrepreneurs making their first sale and over 67,000 merchants experiencing their highest sales day.Top-selling countries included the US, UK, and Australia, with clothing and cosmetics as leading product categories. Cross-border orders accounted for 16% of global sales, and Shop Pay transactions increased by 58% YoY.