HAIER SMARTHOME released the first quarter report for 2025, achieving revenue of 79.118 billion yuan, a year-on-year increase of 10.06%; the Net income attributable to the shareholders of the listed company was 5.487 billion yuan, a year-on-year increase of 15.09%. The company accelerated the transformation of its retail model through deepening digital inventory, digital marketing, and other reform projects, improving inventory turnover, warehousing and distribution efficiency, and the return on marketing investment.