Deputy Director of the State Administration for Market Regulation, Shu Wei, stated at the series of press conferences on 'The Effects of High-Quality Development of China's Economy' that the next step for the administration will be to regulate market competition order by promoting fair and transparent platform rules, reducing the cost burden on merchants on the platform, and purifying the ecosystem of the live e-commerce industry. The aim is to improve the normalized supervision system and promptly enhance the regulatory framework for platform rules and live e-commerce. This focuses on rectifying the actions that disrupt fair competition using platform rules and infringe on the legitimate rights and interests of merchants and consumers on the platform, and cracking down on false marketing behaviors in the live e-commerce sector. By effectively regulating the market order of the platform economy, promoting orderly competition among enterprises and mutual benefit, the platform economy's track can feature both 'towering trees' and 'lush grass', driving the platform economy's realm to be 'flourishing and full of business vitality.'