The "Hello! China" 2025 China Ice and Snow Tourism Overseas Promotion Season launch ceremony was held on the 5th in Harbin. This event was co-hosted by the Heilongjiang Provincial Department of Culture and Tourism and the China Cultural and Tourism Ministry's Center for International Cultural Exchange, attracting guests from the global tourism industry to witness the shining presence of China’s ice and snow tourism on the world stage. Guests at the event expressed in their speeches that China has unique resources for ice and snow tourism, and its future development prospects are promising. There should be enhanced international cooperation in areas such as mutual visitor promotion, ice and snow research and development, project development, etc., to share the opportunities for the development of ice and snow tourism. Multiple important cooperation agreements regarding transnational enterprises and government-enterprise collaboration were also signed on site to help the "China Ice and Snow Business Card" reach the global market. (Securities Times)
2025中国冰雪旅游海外推广季在哈尔滨启动
The 2025 China Ice and Snow Tourism Overseas Promotion Season was launched in Harbin.
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