Morgan Stanley released a research report stating that it reaffirms TENCENT's "Shareholding" rating, continues to classify it as a preferred stock, and assigns a Target Price of HKD 570. The WeChat public e-commerce platform WeChat Store, owned by TENCENT, launched a gray test for the "Gift" feature, allowing users to purchase commodities below 0.01 million yuan to give as gifts, which can be directly gifted to WeChat friends. This gift feature is similar in form to WeChat red envelopes and is believed to align with the development strategy of WeChat Store, which aims to utilize WeChat's ecosystem to build a unified and trustworthy e-commerce platform for users, providing indexed and standardized commodities.
大摩:重申腾讯控股“增持”评级,目标价570港元
Morgan Stanley reiterates TENCENT's "Shareholding" rating, with a Target Price of 570 Hong Kong dollars.
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