Earlier this year, the first Costco warehouse-style membership supermarket opened in South China, located in Shenzhen, with wait times at the entrance exceeding 2 hours. At the end of November this year, the Mediterranean Club project in Dapeng, Shenzhen was signed, marking the first entry of the globally renowned vacation resort brand Club Med into Shenzhen. From Dining retail to Entertainment and cultural tourism, Shenzhen has welcomed both popular first stores from the internet celebrity economy to the South China consumer market and the first 'contact' between international brands and the Chinese consumer market. In less than three years, from 2022 to October of this year, Shenzhen has opened over 1,000 various first stores, expanding the 'first launch economy' at a rate of nearly one a day. (Shenzhen Weibo Release Hall)