Multiple sources indicate that Xiaomi Autos is planning to establish an overseas Business. The international department of Xiaomi Group has set up a new preparatory team for overseas sales and is currently recruiting for positions such as market research, project management, and electric vehicle after-sales engineers. Under the Autos division, Xiaomi's autonomous driving department has added several positions targeting overseas markets to address regulatory verification and functional implementation of autonomous driving features abroad. It is foreseeable that autonomous driving will be one of the key focuses for Xiaomi Autos' overseas endeavors. Reports quote informed sources stating that once the team is fully formed, Xiaomi will conduct small-scale vehicle sales in multiple overseas locations in the coming years to test market reactions and prepare for a large-scale launch of the overseas Business. Sales of Xiaomi Autos overseas will primarily rely on Xiaomi Home stores under the international department. Currently, Xiaomi has over 100 directly-operated stores overseas. Lei Jun responded in July this year to the question, 'When can Xiaomi Autos be purchased in France?': the goal is to strive for sales of Xiaomi-branded vehicles in Europe before 2030. Given the speed of team formation for Xiaomi Autos' overseas initiative, this pace is likely to be accelerated. (36KR Holdings Autos)
曝小米汽车加速出海,海外销售将围绕当地小米之家门店展开
It is reported that Xiaomi Autos is accelerating its overseas expansion, with sales focusing on local Xiaomi Home stores.
The translation is provided by third-party software.
The above content is for informational or educational purposes only and does not constitute any investment advice related to Futu. Although we strive to ensure the truthfulness, accuracy, and originality of all such content, we cannot guarantee it.