Recently, media reported that the management of Starbucks China is continuously adjusting, bringing in a CGO from a digital marketing company to manage growth. In response to this information, Sina Technology verified with Starbucks, which officially stated: China is Starbucks' largest international market and an important engine for the company's future growth. In November, Starbucks China established the Chief Growth Officer (CGO) organization and appointed Tony Yang as the company's Chief Growth Officer (CGO). The establishment of the CGO organization will continue to strengthen Starbucks' coffee leadership, accelerate product innovation centered on coffee, and better refresh customers' Starbucks experience at various touchpoints through integrated marketing strategies, promoting the sustainable development of the Starbucks brand in China. Currently, Starbucks China has more than 7,600 stores and has achieved a new development milestone covering 1,000 county-level markets. (Sina Technology)