As an important policy deployment in the macro field this year, the "old for new" program for consumer goods has highlighted benefits for people's livelihoods and assisted enterprises in transformation. This round of "old for new" initiatives, collaborated with platforms in multiple locations, has introduced an "instant buy, instant enjoy" model, which intuitively enhances consumers' sense of acquisition; substantial fiscal and financial support has also underpinned the sustained effectiveness of the policy. Meanwhile, under policy guidance, home appliance companies have improved their average sales price and profitability, optimizing product structures while achieving an industry-wide win-win situation. Currently, government departments have provided a "reassurance" for the continuation of the old-for-new policy for consumer goods, and how to "intensify and expand" remains the focus of future attention. Experts point out that tapping into potential markets at the county and township levels is a key direction for continuously leveraging the effectiveness of the old-for-new policy for consumer goods. Additionally, increasing support for the production and consumption of the service industry is also a crucial link to revitalize the economy in the future. (Securities Times)
“以旧换新”接续发力空间足 县乡市场增长潜力大
"Trade-in for new" continues to have ample room for growth, with great potential for expansion in rural markets.
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