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住宿消费券拉动上海酒店预订增逾两成,前十客源地一半不在“包邮区”

Lodging consumer vouchers have boosted hotel bookings in shanghai by over 20%, with half of the top ten source locations outside the "free shipping zone."

Breakings ·  Nov 29 14:41

On November 29th, data released by Qunar showed that since the issuance of the "Enjoy Shanghai Lodging Consumer Vouchers," hotel bookings in shanghai have increased over 20% year-on-year. Interestingly, regarding the source locations, the top ten cities from which users most frequently used the vouchers were: shanghai, hangzhou, peking, guangzhou, ningbo, nanjing, shenzhen, suzhou, chengdu, and wuhan, with half of them located outside the Jiangsu, Zhejiang, and shanghai "free shipping zone." Meanwhile, nearly 20% of visitors using the vouchers also purchased tickets, further enhancing the amplification effect on transportation, tourism, shopping, and entertainment. According to Qunar's data, shanghai has consistently ranked among the top three most popular tourist destinations in the country this year. Additionally, the "Enjoy Shanghai Lodging Consumer Vouchers" significantly stimulated the increase in hotel bookings in shanghai, with the top ten commercial districts seeing the highest lodging growth being: Yuyuan area, Wusongkou International Cruise Port, shanghai xujiahui commercial area, Huaihai Road/Xintiandi, Zhongshan Park commercial district, Hengshan Road area, disney Resort area, Qibao Ancient Town, shanghai jinqiao export processing zone development area, and Pujiang Town area. Among them, hotel bookings in the Yuyuan area increased by about 30%.

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