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华策影视:与红果视频战略合作 共同引领短剧精品化

Zhejiang Huace Film & TV: Strategic cooperation with Hongguo Video to jointly lead the refinement of short drama.

Breakings ·  Nov 28, 2024 15:56

Zhejiang Huace Film & TV expressed on the interactive platform that Hongguo Video is a strategic customer and partner in the short drama business for the company. Zhejiang Huace has produced "Rebirth of the Fat Wife in the Agricultural Gate" and "I'm Busy Farming in the Cold Palace," invested by Zhejiang Huace and Douyin, among other high-quality short dramas, which have been launched on Hongguo with very good viewership and advertising revenue sharing results. In the future, it will continue to serve as an important strategic partner. Hongguo Video will open its high-quality IP resource library to the company's short drama team, with the Huace team developing scripts, production, and production. Hongguo will provide advantages in cash investment and traffic resources, ultimately achieving a win-win cooperation through ad revenue sharing, leading the refinement of high-quality short dramas together.

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