At the 2024 Game IP Ecology Conference held today, the "2023 China Game Industry IP Development Report" was released. The report shows that from January to September 2024, the actual sales revenue of China's game IP market reached 196 billion yuan, with the full-year revenue expected to exceed the previous year's level (245.92 billion yuan in 2023). In terms of distribution by IP source types (by revenue), from January to September 2024, the share of client game IPs was 62.3%, up 9 percentage points from the same period last year, while the share of mobile game IPs was 24.3%. (Cailian News reporter Cui Ming)
中国游戏IP市场前三季度实际销售收入1960亿元 端游IP占比扩大
China's game IP market actual sales revenue reached 196 billion yuan in the first three quarters, with an increased share of PC game IPs.
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