Indonesia has banned the sale of Pixel phones, stating that Google under Alphabet has failed to meet the local content requirements. Febri Hendri Antoni Arief, spokesperson for the Indonesian Ministry of Industry, stated at a press conference on Thursday that trading Google Pixel phones in Indonesia is illegal, although an estimated 0.022 million units of such phones have entered Indonesia through personal transportation or carried along. Previously, the government took action to ban the sale of the iPhone 16, stating that Apple has failed to fulfill its investment commitments locally. Arief said that Apple has sent a letter seeking a meeting with the Minister of Industry, Agus Gumiwang Kartasasmita, to discuss the matter, but the date has not been confirmed yet. He said, "Local content regulations and related policies are aimed at creating a fair environment for all investors in Indonesia, as well as creating added value and deepening the local industry structure."