share_log

保时捷中国业务换帅,Pollich的目标是“进一步增强保时捷品牌在中国的吸引力”

Porsche China's business has changed leadership with Pollich's goal of further enhancing the Porsche brand's appeal in China.

Breakings ·  Jul 20 19:00

On July 20th, German luxury auto manufacturer Porsche announced a restructuring of its management in China as one of the measures to reverse the sales slowdown. Porsche said that Alexander Pollich will be appointed CEO of its mainland China, Hong Kong and Macau businesses as early as September 1st. He will be based in Shanghai. Detlev von Platen, a member of the Porsche Sales and Marketing Executive Board, said that Pollich's goal is to "further enhance the Porsche brand's appeal in China." Pollich, 57, has worked at Porsche for 23 years, holding multiple managerial positions and serving as Chairman of the Executive Board of Porsche Deutschland GmbH since 2018.

The translation is provided by third-party software.


The above content is for informational or educational purposes only and does not constitute any investment advice related to Futu. Although we strive to ensure the truthfulness, accuracy, and originality of all such content, we cannot guarantee it.
    Write a comment