The car price war that lasted for over a year and a half has finally affected luxury brands. According to reports, Porsche dealers are offering huge discounts on their SUV model, the Macan, and the electric sports car, Taycan, in some areas. This includes discounts of up to 70%, while some stores are offering coupons worth up to 99999, 88888, and 66666 yuan to boost sales. In southern China, some terminal stores are said to be promoting discount offers on the Macan model, with the biggest discount amounting to 160,000 yuan, bringing the lowest price down to 448,000 yuan. Luxury brands are struggling in the Chinese market, and not just Porsche. According to data from May 2024 provided by Li Yanwei, a member of the expert committee of the China Automobile Circulation Association, almost all super luxury car brands in the Chinese market have experienced double-digit year-on-year declines. (Interface News)
销量集体大跌，超豪华汽车品牌也开始降价求生存
Sales volume collectively plummeted, and even deluxe auto brands began to lower prices to survive.
The translation is provided by third-party software.
The above content is for informational or educational purposes only and does not constitute any investment advice related to Futu. Although we strive to ensure the truthfulness, accuracy, and originality of all such content, we cannot guarantee it.