On the afternoon of June 19th, East Buy held a self-operated new product launch in Peking and for the first time disclosed the performance growth of its self-operated products to the outside world. According to East Buy, in the second half of the fiscal year 2024 (December 2023 to May 2024), the GMV of East Buy's self-operated products exceeded 3.6 billion yuan, a year-on-year increase of 108% and a month-on-month increase of 74%. As of now, East Buy's total number of self-operated products exceeds 400, and more than 260 of them are on sale at the same period, with over 100 products ranked among the top three on Douyin's product ranking.
东方甄选：自营产品半年GMV超36亿元
East Buy: Self-operated products' GMV exceeds 3.6 billion yuan in half a year.
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