The 2024 Beijing Auto Show opened today. Nissan unveiled a full range of electrified models, including 5 new energy concept cars, and unveiled a new brand proposition. Makoto Uchida (Makoto Uchida), president and CEO of Nissan Motor Company, said, “The Chinese market is undergoing tremendous changes. Nissan needed to respond quickly and stay competitive. Therefore, under the guidance of the new strategic plan 'The Arc Nissan Arc Plan', Nissan has tailored a strategy that focuses on balance and focus specifically on the Chinese market. We will advance specifically through three pillars: 1. Launching more new energy vehicles; 2. Fully integrating local advantages and global capabilities; 3. Changing the operating model. Furthermore, in order to meet the personalized travel experience of every 'NI', Nissan has launched a new brand proposition called 'Enjoy by NI. ' These steps will help us fulfill our promise of 'in China, for China'.” (Sina Technology)
日产汽车推出5款基于中国用户开发新能源概念车，将与中国企业合作应用AI等智能技术
Nissan has launched 5 new energy concept vehicles developed based on Chinese users, and will cooperate with Chinese companies to apply intelligent technologies such as AI
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